INDIA

India’s eCommerce market is expected to reach US$84 billion in 2021 on the back of healthy growth in the Indian organized retail sector. In 2021, there were 778 billion (755 million wireless and 22 million wired) broadband subscribers.

1

Brief

2

Key Players

3

Highlights

Brief

Indian eCommerce has significantly impacted consumer shopping behaviour in recent years. Consumers are ready to expand their online purchases due to challenges with in-person purchasing, excessive road traffic, limited product selection, lack of physical inventory, and inability to compare prices, in addition to increased internet access and usage.

Indian eCommerce has changed how Indian businesses operate and consumers shop and pay for goods. The eCommerce industry saw 31% growth in orders from July to September 2020, realizing extraordinary demand during the COVID-19 pandemic.

Key Players

The most popular eCommerce platforms that Indian visit.

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Highlights

  • The Indian eCommerce market is expected to grow to US$ 188 billion by 2025 from US$ 46.2 billion by 2020. 

  • By 2030, it is expected to reach US$ 350 billion. In 2022, the Indian eCommerce market is predicted to increase by 21.5%, reaching US$ 74.8 billion.

  • India’s eCommerce market is expected to reach US$ 111 billion by 2024 and US$ 200 billion by 2026.

  • The number of internet connections in 2021 increased significantly to 830 million, driven by the ‘Digital India’ programme.

  • The eCommerce market is expected to continue its strong growth. It registered a CAGR of over 35%, reaching US$ 25.75 billion in FY20.

 

  • Over the next five years, the Indian eCommerce industry is projected to exceed 350 million shoppers, propelling the online Gross Merchandise Value to US$ 120 billion by 2025.

  • India’s social commerce gross merchandise value stood at US$ 2 billion in 2020. By 2025, it is expected to reach US$ 20 billion, with a potentially massive jump to US$ 70 billion by 2030, owing to high mobile usage.